We provide consulting services to multi unit organizations including franchised, corporately owned chains and healthcare providers. We are research academics from a diverse set of backgrounds that apply our theoretical and methodological expertise to solve business problems.
We work with companies to understand the dynamics of multi unit ownership helping to improve performance at both the outlet and aggregate organizational level.
We offer expert witness testimony rooted in a deep understanding of established theory and empirical findings.
We are a group of academics that enjoy applied empirical work. Publishing in top tier academic journals in operations management, marketing, economics and management we bring a broad methodological toolbox and subject level expertise which we can apply to various multi unit contexts.
Ben is the Aziz Hashim endowed Professor in Franchise Entrepreneurship. Lawrence focuses on empirical work that helps inform hospitality practice on topics that intersect service operations and marketing. Prior to joining Georgia State University, he was on the faculty of Cornell University. He currently serves as VP and Treasurer of the International Society of Franchising and VP of Programs for the POM College of Service Operations.
Brett is an Associate Professor of Supply Chain and Analytics at the Virginia Commonwealth University School of Business. Previously, he was a faculty member at Cornell University’s Johnson College of Business. His research interests include supply chain management within digital economies, the confidentiality of digital assets exchanged among supply chain partners, and operational compliance.
Jie is an Associate Professor of operations management at the Gustavson School of Business at the University of Victoria (Canada). Taking a systems lens, Jie applies qualitative and quantitative research methods to studying the value co-creation interactions and their performance outcomes within a network of service providers and their customers in hospitality and home health service contexts.
Liwu is an Associate Professor of Marketing at the University of Alabama at Huntsville. His research focuses on topics that intersect marketing strategy and financial performance. Broad domains of interest include the impact of branding, social media, and organizational form on shareholder value and performance. He concentrates on empirical work that helps inform strategic marketing practice.
Sarah is an Assistant Professor of operations management at the Gustavson School of Business at the University of Victoria. Her research combines her knowledge of operations management and her data analytics training to design systems and processes to improve organizational performance. She is particularly interested in examining how organizations can achieve higher performance by improving their internal operations.
Martin is currently a doctoral candidate at the School of Business and Economics, Linnaeus University. His primary research interests involve issues of corporate governance in the context of franchise organizations. Prior to academia Martin worked as an investment banker with the Royal Bank of Canada (RBC Capital Markets). He is an expert on corporate valuations and acquisition processes.
Yanqing is an Assistant Professor of Institute for Insight at the J. Mack Robinson College of Business at Georgia State University. Her research focuses on applying novel techniques in Artificial Intelligence (AI), Deep Learning, and Machine Learning to econometrics and business problems. In addition, she has worked on big data analytics in healthcare for several years.
Renáta is a Professor of Economics at Department of Economics & Public Policy at Imperial College London (UK). Prior to joining Imperial, she was on faculty of Cornell University's Hotel School. Her research is mostly empirical and focuses on the analyses of firm operations & performance; organizational economics; incentives & contracts; franchising and services. Many of her projects exploit context and large datasets from the hotel industry.